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Product FAQ agent on WhatsApp

Answers product questions on WhatsApp from a product sheet and the store's written policies, in Hindi or English, in short polite messages, and hands off to a person for anything it is not sure about, any complaint and any payment question. Every conversation is tagged.

Is this you?

Do customers message you on WhatsApp after hours, and do you lose sales because nobody replies until morning?Yes, that’s us. Build it →Not really. Show me the next one

What it does, step by step

  1. 1An inbound WhatsApp message arrives on the business number
  2. 2Language is detected
  3. 3The relevant rows are retrieved from the product sheet and the policy documents
  4. 4A short, polite answer is written only from those rows, with the product name and price exactly as listed
  5. 5On uncertainty, a complaint or a payment question, the agent offers a human handoff and stops
  6. 6The conversation is tagged (price, delivery, return, handoff)
  7. 7A person reviews a daily sample of conversations

What you’ll learn building it

  • Put your products and policies in a sheet an agent can read
  • Answer in Hindi or English, short and polite, from that sheet only
  • Hand complaints and payment questions to a person, every time

What you’ll need

A WhatsApp Business account on the Business Platform through an approved providerA clean product sheet with prices and stock that someone updates dailyWritten return, exchange and delivery policiesA person on handoff duty, with a queue for overnight messages

Where it goes wrong

Never let it quote a price that is not in the sheet. One wrong price on WhatsApp is screenshotted and shared in an hour. The sheet must be the only source for numbers, and someone must own it daily.

One example

A home-linen brand in Panipat selling on Shopify and through WhatsApp gets about 200 messages a day, half after 8 pm. The founder cleaned the product sheet to 180 rows (name, size, price, stock, dispatch days) and wrote one-page return and delivery policies. The agent runs on the WhatsApp Business Platform through a provider, answers in Hindi or English, and hands off complaints and payment questions to a morning queue. first response fell from hours to under a minute overnight, and about 70 percent of conversations closed without handoff.

An illustration, not a promise.
Build this agent · 45 minutes to set up →

Based on 4 sources. See them.